Tags: Teams

Harnessing the Iron Will (and Expertise) of Triathletes

Triathlon is one of the fastest growing athletic events in the world, and professional or elite triathletes offer some of the best product exposure in the athletic event industry.  There are thousands of triathlons across the U.S. every year – over 3,500 sanctioned by USA Triathlon alone.  An estimated 2.3 million unique individuals completed a triathlon in 2010, representing 55 percent growth in one year, according to a recent report from the Sporting Goods Manufacturers Association (SGMA). As multisport continues to grow, the Professional Triathlete audience on ProMotive.com will grow as well, along with other endurance athletic events such as Read More >

Organizations of the Outdoor Alliance Love ProMotive.com

Recently the Access Fund joined ProMotive.com, the last of the six groups that make up the Outdoor Alliance to join the site (others are the American Canoe Association,  American Hiking Society, American Whitewater, IMBA, and Winter Wildlands Alliance.) These member groups are seen as true experts by many of our brands, so it’s great to see them actively participating in ProMotive.com. They work tirelessly to provide stewardship of places where Americans hike, paddle, ski, mountain bike and climb. Through their  staff, guides, instructors, and volunteers they actively encourage the public to enjoy healthy, traditional outdoor activities. We are excited to work with such great Read More >