Triathlon is one of the fastest growing athletic events in the world, and professional or elite triathletes offer some of the best product exposure in the athletic event industry. There are thousands of triathlons across the U.S. every year – over 3,500 sanctioned by USA Triathlon alone. An estimated 2.3 million unique individuals completed a triathlon in 2010, representing 55 percent growth in one year, according to a recent report from the Sporting Goods Manufacturers Association (SGMA). As multisport continues to grow, the Professional Triathlete audience on ProMotive.com will grow as well, along with other endurance athletic events such as Read More >
April 19, 2012 – 7:00 am | Product Knowledge, Team/Member Engagement
